hiritu is a "balance care" brand inspired by the golden ratio of beauty*.
Achieve smooth, frizz-free hair through balance care.
By optimizing and maintaining the hair's internal balance—80% protein, 15% moisture, and 5% oil—hiritu transforms unruly, wavy hair into smooth, manageable, and silky-soft hair.
The shampoo features a blend of PPT-based and amino acid-based cleansing agents, gently washing the scalp and hair while repairing damage.
Formulated with hair-repairing and cuticle-care ingredients to mend damage from both the inside and out.
Contains heat-care ingredients to protect against and repair heat damage, as well as scalp-care ingredients to maintain a healthy scalp.
Features a sophisticated, glamorous, and luxurious Pear & Musk fragrance reminiscent of fine perfume.
<How to use>
After pre-rinsing your hair and scalp with lukewarm water, take an appropriate amount, lather well to wash, and rinse thoroughly.
<Ingredients>
Water, Sodium Lauroyl Methylaminopropionate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoyl Methyl Taurate, Cocamide DEA, Sodium Lauroyl Hydrolyzed Silk, Potassium Cocoyl Hydrolyzed Keratin (Wool), Hydrolyzed Keratin (Wool, Cashmere Goat), Hydrolyzed Pea Protein, Hydrolyzed Royal Jelly Protein, Hydrolyzed Rice Protein, Hydrolyzed Soy Protein, Isostearoyl Hydrolyzed Keratin (Wool), Isostearoyl Hydrolyzed Silk, Hematin, Sodium Dilauroyl Glutamidolysine, Bis-Ethoxydiglycol Cyclohexane-1,4-Dicarboxylate, Steardimonium Hydroxypropyl Hydrolyzed Keratin (Wool), Phytosteryl Macadamiate, Meadowfoam-δ-Lactone, γ-Docosalactone, (Dihydroxymethylsilylpropoxy) Hydroxypropyl Hydrolyzed Silk, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Quaternium-33 (Wool), Citric Acid, Zein, Polyquaternium-10, Polyquaternium-65, Fullerene, Glycyrrhiz... Dipotassium Glycyrrhizate, (Glyceryl Amidoethyl Methacrylate/Stearyl Methacrylate) Copolymer, Hydrolyzed Silk, Hydrolyzed Conchiolin Protein, Hydrolyzed Hyaluronic Acid, Hydroxypropyltrimonium Hyaluronate, Ceramide NG, Ceramide NP, Ceramide AP, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Argania Spinosa Kernel Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Moringa Oleifera Seed Oil, Salvia Hispanica Seed Oil, Anthemis Nobilis Flower Extract, Calendula Officinalis Flower Extract, Centaurea Cyanus Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Hypericum Perforatum Flower/Leaf/Stem Extract, Tilia Cordata Flower Extract, Cholesterol (Wool-derived), PPG-3 Caprylyl Ether, Stearamidopropyl Dimethylamine, Diethyl Sebacate, Isostearic Acid, Isononyl Isononanoate, Distearyldimonium Chloride, Sodium Benzoate, Disodium EDTA, Butylene Glycol, Dipropylene Glycol, Propylene Glycol, PVP, Ethanol, Tocopherol, Phenoxyethanol, Fragrance
